Problem
Leads go quiet on LinkedIn and quietly die. Nobody decides to drop them, they just slip down the feed until they are cold and no one remembers to follow up. You lose deals to silence, not to "no".
What you get
- A live list of the LinkedIn leads that are cooling off
- The coldest ones surfaced first, so you re-engage before it is too late
- "Who is slipping" turned from a gut feeling into a list you work every week
Prerequisites
- Hublead active (Professional, Business or Scale)
- The Hublead Last LinkedIn Activity Date property on your contacts
- Access to HubSpot Contacts and saved views
1. Confirm the activity date is syncing
Hublead stamps Last LinkedIn Activity Date on a contact every time you take a LinkedIn action on them (message, invite, and so on). Open a recent contact and confirm the date is populating.
2. Filter for cooling leads
In Contacts, build a filter:
- Last LinkedIn Activity Date is before 21 days ago
- Optionally AND Lifecycle stage is not Customer, so you only chase open leads
Adjust 21 days to whatever "going cold" means for your cycle.
3. Sort by coldest first
Add the Last LinkedIn Activity Date column and sort it ascending, so the leads that have been silent longest sit at the top.
4. Save it as a view
Save the filtered, sorted view as "Cooling LinkedIn leads". Being an active view, it refreshes on its own as activity dates change: contacts drop off when you touch them and new ones appear as they cool.
5. Work the list every week
Block 15 minutes a week to re-engage the top of the list, coldest first, with a message, a comment or a fresh angle. Optionally add a workflow that creates a "Re-engage" task when a lead crosses the 21-day mark.
Result
That one saved view turns silent churn into a weekly re-engagement routine. Warm leads stop dying in the dark, because you always know exactly which ones are slipping and in what order to save them.
FAQs
Where does the Last LinkedIn Activity Date come from?
Hublead sets it on the contact every time you take a LinkedIn action on them, so it always reflects your real activity.
Does the view update automatically?
Yes. A saved active view refreshes as the activity dates change, so contacts move in and out on their own.
What if 21 days is too short?
Change the threshold to match your sales cycle. Longer cycles might use 30 or 45 days; fast ones might use 10.
